Originally posted on October 14, 2011. A couple is telling me about a rug they just bought. They talk about the great service at the store they got it from and how the color works with everything in the room. I’m waiting for the purchase announcement tag line. As if on cue, I hear the words, “…and I got it for a good price.” It’s meant to convey they paid less than the retail price, much less.
As CEO of Working Wonders, and someone who views a new retail landscape as one of the prerequisites of a sustainable economy, I hear the “I got it for a good price” mantra differently than most people. It’s not that I don’t think people should buy things at good prices. Quite the opposite. But I wouldn’t categorize any price as good on products where it’s the case that I don’t know where they come from or how they are made.
Blind supply chains trigger the same kind of alarm in me as when Cole Sear makes his memorable “I see dead people” announcement in the movie, The Sixth Sense. Actually a lot more, because in faraway places people really are dying as a result of making our things. Don’t take my word for it. Read award-winning investigative journalist, Loretta Tofani’s in-depth series, “American Imports, Chinese Deaths.” Continue reading
Originally posted on February 23, 2011. As the traditional homemakers, women are most often making the decisions regarding décor, design, and everyday products that are purchased and brought into the home. Women play a major role in choosing everything from furnishings and food to clothing and cleaning supplies. Even while building full-time careers and nurturing children, they are spending valuable time researching and learning about products every day, and purchasing the ones that best meet their needs and match their values—values that are more likely, according to a December 2009 survey conducted by Tiller, LLC, to include goals to live a more environmentally responsible lifestyle. Because of this, women have also generally been the target of marketing campaigns for “green” products and sustainable goods. Continue reading